BUSINESS
Georgian handmade women’s lingerie hits the market
19 April, 2017
From now on Georgian ladies can purchase and wear Georgian-produced lingerie with various beautiful patterns.

The handmade bras are already available on the market in various colors and sewing patterns.The person behind the extraordinary idea is a young Georgian journalist Nata Tabidze, who has been passionate about women’s lingerie and eventually decided to create her own Georgian brand.

‘Every time you wear a beautiful bra, it feels like you are 5 centimeters taller, 5 kilograms lighter and 5 times more
beautiful. This is called self-confidence. When the underwear is important to you, it means you respect yourself’, - Nata Tabidze, the creator of a line of handmade Women’s lingerie says.

Nata is a journalist by profession, but one day she decided to create handmade lingerie, calling her new enterprise ‘Natasha’. She says she is also going to produce panties, socks and dressing-gowns.

‘I want bras to go well with dresses and not vice versa. I want these beautiful things to be visible, I want them to attract attention. I want to show your temperament, your femininity and your character. I want all the senseless bras women are wearing to be eradicated and to give way to the beautiful underwear. I created this line with all my emotions and love. I think every woman deserves to wear beautiful things’, - Nata Tabidze says.

Her first collection appeared in just 90 days after she began her new job. At this stage only two people are working at the enterprise – a tailor and the one who makes embroideries. The only things that are not handmade are ‘cups’.

‘I have always loved bras, so I decided to make my own  unique line. There are lots of different choices, but I received a very good feedback and I realized that people like what I am doing’, - Nata says and adds that everyone should think of developing their ideas and not be afraid of challenges.

geotv.ge
Author: Nana Mghebrishvili
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